For Immediate Release

Contact: Don Bain

720-447-3685

EcoPurse Designer brings green handbag line to Denver.

In the high fashion world of glitz and glamour it is the little things that take the mundane to the cutting edge of style. Even a pair of faded jeans can become haute couture when just the right purse is added.  Now imagine that purse is eco-friendly and break into the  era of Eco-Chic.

Cheryl Herberg, creator of EcoPurse, is making that breakthrough with innovative, stylish and planet-friendly accessories.   Her purses, made from recycled rubber tires and other unusual materials, are hip, whimsical, smart and green.

EcoPurse is a durable, yet fashionable tote that will have everyone tossing their dull and dated bags over for these fresh new designs with clever names like Roadrunner, Monarch, Wrangler and Diplomat.      

An EcoPurse is a custom-made, bejeweled, faux-furry hand, clutch or shoulder bag that will stand out in any crowd and make you the center of attention.   So unique and enticing are these soft and pliable visions of fantasy any woman will feel ready for whatever the day (or evening) may bring.

Herberg plans to debut her handmade creations at Beta Nightclub, 1909 Blake Street, in Denver on July 11, 2008.   Come meet with the designer and preview the EcoPurse Line beginning at 9:00 pm. Stay for the fashion show at midnight when the EcoPurse line will accessorize designs by Carol Mier Fashions.

“Eco-friendly does not mean fashion-unfriendly,” Herberg stated.  “Internationally, major department stores and boutiques are beginning to understand the importance of eco-friendly lines. They realize they must incorporate green into their collections.  It is no longer acceptable to use exotic materials that cause harm to the environment.”

EcoPurse brings over 12 fresh, lively designs, each hand-crafted and assembled locally. They are not only a fashion statement utilizing recycled materials but a testimony to the fact green can be beautiful. Are you ready for Eco-Chic?

For more info visit

www.ecopurse.net

or call 303-927-6865.